Heartselling
Heartselling

Heartselling

The Seven Magnets to Attract Customers

Buch, Englisch, 192 Seiten, Morgan James Publishing

Autor: Alexander Christiani

Erscheinungsdatum: 2010

ISBN: 1600377033

Quelle: Christiani Consulting


Aufrufe gesamt: 922, letzte 30 Tage: 1

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Morgan James Publishing

Preis: 13,99 €

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Heartselling describes the paradigm shift from push marketing to pull marketing.
The times where “guerilla strategies” were helpful to attract spouses or customers
are gone. Customers actively avoid pushy marketing and sales approaches—they
demand more from the companies they do business with in the 21st century. T hey
want to be invited to buy—intelligently, gently and with finesse. Customers love
shopping and customers love buying. Heartselling is about the science and art to
foster and enhance your customer’s love to buy from you.

Alexander Christiani shows you dozens of time tested strategies and tactics
to activate the seven magnets of attracting customers. And
best of all, as a “German systems guy” he shows you how to orchestrate all these
heartselling tools into one comprehensive marketing sinfonia. Experience first hand
the marketing power which made Alex one of the leading sales coaches in Europe.

Alexander Christiani

CH, Engelberg

Unternehmer

IfS Institut für Story-Marketing GmbH

Publikationen: 8

Aufrufe seit 10/2003: 70235
Aufrufe letzte 30 Tage: 97

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