Sustainable Development Goals and Social Media - New Value Drivers for Start-ups

With technology developing faster than society, people increasingly yearn for orientation and therefore are looking for brands they can trust and rely on. In the third part of the publication series „Sustainable Development Goals and Social Media – New Value Drivers for Start-ups” Tomasz de Crignis, Dr. Sven Gensler and Philipp Hammans point out the influence of Social Media on future business models and the importance of purpose and sustainability on brand success. Enjoy the read!
https://biesalski-company.com/wp-content/uploads/2021/04/210420_Dennemeyer_SDG-Social-media_tdc.pdf