(ICI-4) Competitive Intelligence Secondary Research

Internet, online databases and print media

The most important competence of a CI Researcher is retrieval of relevant data. Even professionals tend to act on the next best results given by search engines like Google. Comprehensive and thorough results cannot be expected this way. Learn the principles of CI research from initial determination of the research problem to the presentation of results. The specifics of different information media and research strategies are shown with live demonstrations, reinforced with exercises. This workshop is geared towards professional researchers, analysts, information brokers and journalists, who regularly search for market, competitor, financial or technological information.

Workshop foci

• Organizing the research process

• Searching the Internet
  Professional Research is not surfing the web
  (including 50 information re-sources)

• Using online databases
  Resources for the professionals
  (including resource indices for all industries)

• Case study

More Information

http://www.competitive-intelligence.com/startseite.html?utm_source=ICI&utm_medium=Seminarportal&utm_campaign=Brainguide